data monetization
Data monetization is the corporate wizardry that mistakes every user footprint for a goldmine to be endlessly exchanged for profit. Behind every “free” service lurks the indentured labor of ads, with customers acting as the currency. Data flows like all-you-can-eat sushi, while the only thing piling up is the revenue chart. It is the act of prying open the drawer labeled “privacy” again and again to fatten the balance sheet.