#Quality Orientation

Quality orientation is the modern ritual of solemnly seeking out flaws in products and services as if on a holy quest. Customer satisfaction is secondary; first comes the praise of every tiny defect lurking in the process to reaffirm one's own purpose. In meetings, "continuous improvement" becomes a mantra, and no day ends without someone pointing out another issue. The more perfection is pursued, the deeper the despair at the gap from the ideal, leaving presentation slides drenched in red pen marks. The ultimate achievement is merely an ever-growing task list and the weary sighs of a worn-out team.