ESG investing
ESG investing is the grand fantasy of reconciling corporate goodwill and shareholder conscience under the banner of environment, social, and governance. Investors wear smiles while bearing the fate of saving the planet and wrestling with returns in reality. The magic word “sustainable” makes us forget short-term gains, only to have us face them again in next year’s report. Deciphering CSR reports is akin to modern divination. The scales of idealism always tremble in the hands of investors.